Design Inspiration & Tips

Here are 25 examples of black business cards that really stand out. Although some people say that black is a sad and boring color, it is often used in business card design by graphic designers today. Why? Black exudes professionalism, power, and confidence – three characteristics that businesses want to project. It also looks good when […]

Here are a few ads with environmental messages that really work. The call for environmental awareness has been around for a while; if not continually reinvented, the message loses its impact on the audience, just like any other advertising or promotional campaign.Environmental awareness campaigns are not a new thing. Calls to protect the environment have […]

Short-run catalogs are used in a variety of different situations. Apart from their classic usage in sales, they may also be used as informational materials for both internal and external use. As these catalogs are short runs (25-150 copies) they are printed digitally for faster printing turnaround times (2-3 business days) compared to larger orders, […]

In the first part of this series, we gave the most reliable approaches for promotions with brochures, based on the top 5 applications 11 Tips for Designing Effective Promotional Brochures 11.) Design for a specific purpose As the saying goes, “a jack-of-all-trades is a master of none”. Trying to do everything all at once will […]

Postcards, once a widely used medium for personal correspondence, have gained second wind as a marketing tool. Thanks to extremely competitive USPS rates, postcards are now one of the most popular promotional print products. The main advantage postcards have over other similar-sized print products such as flyers or brochures is that they can be sent […]

When designing business cards – or anything else – it will help shape people’s perceptions of you and what you have to offer. We’ve touched on the subject a number of times in this blog, as well as over at UPrinting’s small biz blog, The Art of Small Business. Our friends in the graphic design, […]

Are you looking for a cost-effective way of reaching out to your audience? If you are, then flyer marketing may be the answer. No business is too big or small for flyers. They’ve stood the test of time and have proven themselves to be effective and affordable. They’re every advertiser’s go-to marketing tool. Club promoters […]

Everyone wants to be their own boss. So it’s no surprise that many people have done what we office folks had been dreaming of the moment we met our first boss – open a business. Sure it’s high risk but, when done correctly, it can sure reap high rewards. And one of the businesses that […]